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Animoca Spreads Holiday Cheer with Launch of Pretty Pet Toy Store and Other Seasonal Updates

Leading mobile developer’s titles get festive for the holiday season

Hong Kong – December 18, 2012 – Celebrate the holidays with Cuby and other favorite characters from Animoca (, the developer and publisher behind hit mobile games including the Pretty Pet series, Aqua City, My Car Salon and others. Animoca is celebrating the season with the launch of the holiday-themed game Pretty Pet Toy Store, as well as festive updates to Pet Cafe 2, the sequel to the popular restaurant management game, and Star Girl, the innovative celebrity sim game that earlier this month was one of the Top 10 New Free apps on Google Play.

Pretty Pet Toy Store is a fun time-management game in which Cuby and the crew from Animoca’s celebrated Pretty Pet franchise take on the challenge of running a chain of toy stores. Players must help the Pretty Pets take holiday gift requests, wrap presents, handle check-out, and complete other tasks in order to keep the toy store running smoothly and deliver holiday cheer to shoppers. Players can hire cute and cuddly Pretty Pets to increase productivity and level up to more challenging, faster-paced stores.

Pretty Pet Toy Store is free to play and can be downloaded from Google Play at The app is available in English, French, German, Italian, Portuguese, Spanish, Chinese, Korean and Japanese.

Animoca is also releasing holiday updates to other titles, including:

Star Girl: One of Animoca’s recent releases, this fun role playing/sim game for aspiring celebrities now offers players the chance to dress avatars in fashionable Christmas outfits and enjoy a virtual stroll down the light-strewn streets to admire the seasonal decorations. Players can also take advantage of holiday sales of up to 80% off on avatar clothes and accessories in the exclusive Starpon gallery. Star Girl can be downloaded for free from Google Play at and from Amazon at

Pet Cafe 2: Cuby and the Pretty Pets have renovated their establishment in this sequel to the highly successful restaurant management game. Included is a special holiday theme for a White Christmas at the Pretty Pet establishment. Players can purchase holiday decorations to deck the halls of their restaurant and make the season merry and bright. Pet Cafe 2 can be downloaded for free from Google Play at

Receive future updates by “liking” Animoca on Facebook at, following @Animoca on Twitter, or following Animoca on Google+ at

About Animoca Animoca is a leading developer and publisher of mobile games and edutainment apps for global audiences. A subsidiary of Outblaze Ventures, the company has released more than 300 apps across multiple platforms, with more than 115 million total downloads since its launch in January 2011. Its Pretty Pet franchise has become wildly popular with audiences throughout the world, earning high acclaim from gamers and reviewers alike. Animoca also publishes several popular edutainment apps for children under its Baby Cortex brand. The company is headquartered in Hong Kong and funded by top-tier venture capital firms Intel Capital and IDG-Accel. For more information, visit

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