At Animoca Brands, we understand the value of content. Working with global brands over the years, such as Thomas & Friends, Beast Quest, Garfield, Astro Boy, Formula 1, and many more - it has allowed us to reach new fans and players through the appeal of beloved characters and worlds. 

Through Blockchain, we are able to go one step further. 

Blockchain will allow us to empower a current and next generation of players, by providing an even closer connection to the content: it becomes player owned and player driven.

We are building games, worlds and experiences that take advantage of this possibility. Experiences where players own the content, form the economy, and shape the stories. Where they have a more tangible effect on the games that they want to play. 

Blockchain is an exciting, early stage technology, where any idea provides a new possibility. With the next design paradigm and play experience just waiting to be discovered.  

We’re looking to connect with people who share this excitement. People who are looking forward to bringing this new, evolving platform to tomorrow’s players.


We are now looking for an Online Game Community Manager to join our team to help nurture and grow our vibrant community of our blockchain games and users by building programs that empower and engage community members. We are looking for someone who is creative and can think big, as well as detail-oriented and capable of building, executing and measuring a compelling community strategy in alignment with the company’s objectives. This position will play a key role in driving community engagement and advocacy, acting as the voice of the community internally while being a visible community leader externally.


  • Creating, implementing and measuring community engagement

  • Driving community strategy, development, growth, programs and community campaigns

  • Work with marketing to plan releases, marketing materials and content

  • Manage communication channels, including Discord, Telegram, Twitter, WeChat, Weibo, live chat,  blog posts and forums etc

  • Provides timely support to the questions & queries raised in the community by liaising with the Product team and checking necessary systems for an update

  • Representing the voice of the community, bringing community feedback to our Marketing and Product teams

  • Monitoring the industry for changing trends in community management practices.

  • Provide daily, weekly and quarterly analysis to senior management


  • Strong understanding of cryptocurrency, and blockchain space. Not technical, but fundamental understanding (we will also offer training)

  • 2 Years experience managing an online user community and customer service, or 3 years combined experience leading and working with an online user community

  • Excellent written and oral communication skills in English and Mandarin

  • Ability to hear, process, and respond to feedback from community members and come up with creative solutions to meet their needs

  • Experience running of live-ops, post-release game/app updates

  • Active following on twitter, Telegram, Discord, WeChat and other social media

  • Can work independently, a self starter

Nice to have:

  • Experience or familiarity in blockchain development

  • Deep understanding of games

  • Familiarity in working with third-party IP

To apply for this position please send your resume with position applied, academic transcript (for recent graduates), current and expected salary to


Information provided will be treated in strict confidence and will only be used for recruitment-related purposes. Only short-listed candidates will be contacted. Information of unsuccessful applicants will be destroyed after six months.

Posted on August 26, 2021.