Animoca provides this Privacy Policy to inform you of our policies and procedures regarding the collection, use and disclosure of personal information we receive from you when you use our online services which consist of, among other things, software that you have downloaded or are about to download, any software that you have embedded on a web site or are about to embed (“Animoca Games”), any applications created by Animoca and available through social networking sites (“SNS Apps”), any software running on Animoca’s servers (“Animoca Software”), content, related documentation, information on the Animoca domain, and information made available by users to each other through the Animoca Software (collectively, the “Service”).

By using the Service, you consent to our collection and use of your personal information as outlined in this Privacy Policy, as such policy may be amended from time to time. We may update the Privacy Policy and if we do, we will post a notice that changes have been made on the website www.animoca.com. You should visit this page periodically to review any changes to the Privacy Policy.

WHAT INFORMATION IS COLLECTED

Other than names and email addresses provided at your discretion, we don't generally collect any “Personally Identifying Information” about our users (such as identity card number, telephone number, residential address, etc.), exception being for billing and payments where we store your billing information such as name, address, phone number. We may offer you the opportunity to submit other information about yourself (such as gender, age, occupation, hobbies, interests, etc.), or we may be able to collect that information from social networking systems on which you have used Animoca Games or SNS Apps (in accordance with the terms of use of those systems), which would then also be covered by this Privacy Policy.

In addition to information about yourself, you may choose to share information about yourself in other content ("Content"), such as in games. Any action you perform with other players are considered public, and at your own discretion.

When you use an SNS App on your social network page or use an SNS App on someone else’s page, we may record information regarding the use of that SNS App, and we may collect other information that is visible on your social network page in accordance with the relevant terms of use associated with that page.

Note that since most Animoca Software is served through SNS Apps, it is your responsibility to read and accept their Terms of Use, as well as Privacy Policy prior to continuing.

When you invite new members into your network or send messages through the Service, we collect and maintain on secure servers the information associated with those messages, including email addresses and content.

Finally, in order to provide the best possible service and to allow us to make certain internal reports and make recommendations, we collect aggregate information about the use of the Service, including information about users accessing the Animoca site or playing Animoca games or using SNS Apps on other sites, such as your computer's Internet Protocol (IP) address, browser type or browser language, referring/exit pages and URLs, other browser history, platform type, number of clicks, domain names, landing pages, pages viewed and the order of those pages, the amount of time spent on particular pages, access times and dates, and other statistics (“Activity Information”).

By using the Service, you consent to our retaining all the above information in anonymous form as long as Animoca sees fit.

COOKIES

The Service sends "cookies" to your computer when you access the Animoca site, or otherwise view content through Animoca Games, or use an SNS App and the Service uses such cookies as described in here. The Service uses cookies to improve the quality of our service, make recommendations, and make the Service easier to use for our users. A cookie is a small text file recorded on your hard drive that identifies you as a unique user and contains certain information about your particular login session and/or your use of the Service.

HOW INFORMATION IS USED

We do not sell or rent your Personally Identifiable Information to any third party. We may, however, use certain information about you that is not personally identifiable.

We may use public information collected to determine the kinds of content that you would like to view and to assist any advertisers in targeting their advertising.

We may also use your name, email address and other information on our system to notify you of new product releases, service notifications, and to solicit your feedback and input. Those emails will contain links for preference management and where appropriate, unsubscribe links should you decide you do not want to receive further emails.

Animoca may disclose information about you to its partners in order to provide the Service, resolve service problems and correct errors in the Service, to communicate with you about the Service, to provide you with advertising and promotional information in connection with the Service, and to enhance your experience on the Service.

We will disclose any information about you to government or law enforcement officials or private parties as we, in our sole discretion, believe necessary or appropriate to respond to claims and legal process, to protect the property and rights of Animoca or a third party, to protect the safety of the public or any person, or to prevent or stop activity we may consider to be, or to pose a risk of being, any illegal, unethical or legally actionable activity.

Animoca may maintain copies of your Content indefinitely, or delete certain Content in whole or in part if Animoca determines, in its sole discretion, that such Content constitutes a violation of our Terms of Service or for any or no reason.

We also use non-Personally Identifiable Information and certain technical information about your computer and your access of the Service (including your internet protocol address) in order to operate, maintain and manage the Service.

We reserve the right to transfer your personal information in the event of a transfer of ownership of Animoca or the acquisition of substantially all the assets of Animoca related to the business which collected such information, such as acquisition by or merger with another company. In such an event, Animoca will notify users who have provided email addresses when information about those users is transferred and becomes subject to a different privacy policy.

Most content offered through Animoca Games or SNS Apps is served or hosted by other sites. These other sites maintain their own policies regarding cookies and collection and use of personal information. It is your responsibility to review those policies yourself.

HOW YOU ACCESS OR CHANGE YOUR PERSONALLY IDENTIFIABLE INFORMATION

You have the right to access and change any of your Personally Identifiable Information collected and held by us. If you would like to access or change such information, please contact us at support@animoca.com

OTHERS’ INFORMATION

You may provide us with another person's contact information for purposes of delivering information through SNS Apps. We use this information to contact and, if necessary, remind that person that he or she has been invited to received content through an SNS App. We may disclose such information if required to do so in order to comply with legal process, as described above.

SECURITY

Animoca is very concerned with safeguarding your information. We employ appropriate administrative, physical and electronic measures designed to protect your information from unauthorised access. Because email and instant messaging are not recognized as secure communications, we request that you not send private information to us by email or instant messaging Service.

INTERNATIONAL TRANSFER

Your information may be transferred to (and maintained on) computers located outside of your state, province, country or other governmental jurisdiction where the privacy laws may not be as protective as those in your jurisdiction. If you are located outside Hong Kong and choose to provide information to us, Animoca transfers Personal Information to Hong Kong and processes it there and your submission of such information represents your agreement to that transfer.

LINKS TO OTHER SITES

Our Service contains links to other websites. If you choose to visit an advertiser by clicking on a banner ad or other type of advertisement, or click on another third party link, you will be directed to that third party's website. The fact that we link to a website or present a banner ad or other type of advertisement is not an endorsement, authorisation or representation of our affiliation with that third party, nor is it an endorsement of their privacy or information security policies or practices. We do not exercise control over third party websites. These other websites may place their own cookies or other files on your computer, collect data or solicit personal information from you. Other sites follow different rules regarding the use or disclosure of the personal information you submit to them. We encourage you to read the privacy policies or statements of the other websites you visit.

OUR POLICY TOWARDS CHILDREN

The Service are not directed to children under 13. We do not knowingly collect personally identifiable information from children under 13. If we become aware that a child under 13 has provided us with Personal Information, we will delete such information from our files. In addition, we recommend that minors over the age of 13 ask their parents for permission before sending any information about themselves to anyone over the Internet.

CONTACTING US

If you have any questions about this Privacy Policy, please contact us at

Animoca
Level 4, Cyberport 1
100 Cyberport Road
Hong Kong Email: support@animoca.com